
Martha Mercogliano
Founder, Mercogliano Advisors · Angel Investor
Conversations
The insider who knows why startups die
Two decades scaling digital solutions inside Elevance Health taught Martha Mercogliano why most healthcare startups fail. Now she helps founders navigate Medicaid, Medicare, payers and providers, and backs the ones worth backing.
Transcript →In their words
In a regulated market, a solution only works when every stakeholder is at the table.C·018
Corridor Context
Martha Mercogliano is a computer scientist and healthcare technology executive who spent more than twenty years scaling digital solutions across markets and lines of business at Elevance Health. She now runs Mercogliano Advisors, helping startups navigate Medicaid, Medicare, regulation and payer and provider adoption, and invests as an angel.
The arc they moved through
A warm, rapid-fire start. Pride, personality, and the one word in each guest's language that English can't touch.
Where they come from, and how it shaped the way they build, invest, and lead. Terroir over resume.
The real work. The honest business, the hard decisions, the bet they're actually making. Host as peer, not fan.
The jam session. Escalating questions, playful to profound, and one answer the guest can save "pa' la sobremesa."
The same closing question, every guest, forever: who held the door open for you, and whose name goes on the door you're holding open?

